concept project

Planit

A meal planning and food management system that reduces meal planning stress while also curbing food waste habits in the houshold.

Project Overview

Background

A major contributor to global food waste is the individual household. In 2021 about 626 million tons of food waste was generated globally and the United States alone contributed 21.3 million tons. This issue had led to economic strain, overused resources, methane emissions, and food insecurity. Poor consumer habits and lack of education seem to perpetuate the issue.

Objective

Uncover the current consumer habits that lead to household food waste. Design a solution to curb those habits. Solution should support single- and multi-person housholds.

Outcome

A meal planning and food management system that allows users to log their kitchen inventory, plan their meals efficently, and prevent overbuying. The solution proved valuable to both single- and multi-person housholds in helping them control their food waste habits.

Role

UX ResearcherUX DesignerUI Designer

Time

9 Weeks

Process

Understand + Analyze

Topic Research

🎯 Goals

  • Understand the household food waste problem
  • Explore current solutions
  • Outline the food consumer experience

The Problem and Implications

Problem

  • In 2021, about ~1 billion tons of food waste was generated globally. 61% of that was from households.

Food Waste Habits

  • Overbuying
  • Lack of cooking knowledge
  • Throwing away food before its expiration
  • Lack of proper food storage

Consumer Trends

  • Larger households waste more food overall but single households waste more per household
  • Households with children waste more food

Implications

Methane Emmissions
Overused Resources
Economic Strain
Nutritional Loss
Food Insecurity

Recommended Solutions

EPA (U.S. Environmental Protection Agency)

  • Planning: Set up meals for the week.
  • Storage: Learn about optimal food storage.
  • Prep: Prepare parts of meals to make the week's food responsibility easier.
  • Thriftiness: Know what is in your fridge and use it before buying more food.

USDA ( U.S. Department of Agriculture)

food recovery hierarchy diagram. Most preferred to least preferred ways to reduce food waste. Source reduction, feed the hungry, feed animals, industrial uses, composting, incineration or landfill.

User Research

User Survey

🎯 Goal

  • Gain insight into basic food purchasing and using habits from a wide variety of consumers
Participants: 52
Age: 18 - 65 years
Household size: 1 - 4 members

Majority of Participants

  • Use a shopping list on their phone
  • Buy more than what is on their shopping list
  • Create mental meal plans

Top 3 reasons for throwing away food

  1. The food reaches the sell-by, use-by or best-by date.
  2. The food doesn't look, taste, or smell right.
  3. The food is leftovers that go uneaten.

Top 3 reasons for NOT throwing away food

  1. Reserving guilt
  2. Wanting to save money
  3. Wanting to help the planet

User Interviews

🎯 Goal

  • Gain a more detailed picture of the food consuming/purchasing experience.
Participants: 7
Age: 24-56 years
(4) single households
(3) 4 person family households

Participants walked me through the following experiences

  1. Realizing they need to buy food
  2. How they prepare to grocery shop
  3. Going grocery shopping
  4. Storing their newly purchased food items
  5. Utilizing their food items
  6. Throwing away those same food items

Empathy Mapping

An empathy map helped me understand the similarities and differences between single- and multi-houshold memebers on a deeper level. Since I wanted to analyze each step in the food consumption process individually, I broke the empathy map into 6 steps:
6 steps. Awareness of a need, planning/preparing, grocery shopping, storing, using groceries, food wasteempathy maps from the user interviews

Patterns

Loose Meal Plans

Those who say they meal plan produce only a grocery list based on a mental plan.
  • Need: A quick way to make a physical meal plan that would be as simple as making a list.

Quantity Guessing

People did not indicate item quantity on their list. They would guess based on personal experiences.
  • Need: People need to quantify their food needs more accurately so they do not overbuy.

Health vs Convenience and Cravings

Participants reported an intention of eating healthy through their shopping list. However, during grocery shopping, people bought unlisted unhealthy items for a convenient meal option or because of cravings.
  • Need: An efficient way to grocery shop for only needed items.

Financial Frustrations

People were frustrated with their large grocery bill. At the end of the week, food would be tossed out and people felt frustrated and guilty when food and money was wasted.
  • Need: Eliminate negative feelings through better planning.

Rotten Food Indication

People perceive produce as going bad based mostly on physical attributes (wilted, moldy, slimy, etc). They perceive processed food as bad based on any expiration date present on its container.
  • Need: Education on food storage and what different types of expiration dates actually mean.

Competitor Analysis

A competitior analysis directed me to possible app features and help me understand why food waste is still a problem if one was to use these apps.

Key Insights

  • There is no centralized place to manage the entire food purchase and consumption journey easily.
  • Apps with multiple features don't have efficient communication between the features, relying on the user to constantly jump around the app to get things done.

Ideate

Brainstorming

During brainstorming, I wrote out ideas that would lessen the habits of food waste. From there I color coated the main ideas and worked with matching color sticky notes to brainstorm sub ideas that would allow the main ideas to integrate/communicate with one another.
image of brain storming session

Sketches

I split up my sketching into 5 stages. I started with Inventory followed by Recipes, Discover, Lists, and finally Plan. This order of thinking (along with the app map and user flows) made it easier to see the how each tab connected to the others.

Validate

Usability Testing

Participants went through the features and functionality of the app. The session eneded with a post interview on overall thoughts. I created an affinity map with the information collected during each session.
Participants: 7
Age: 24-56 years
(3) single households
(4) 4 person family households

Overall Thoughts

Those who lived in a 4 person family household were more likely to use most, if not all, of the sections of this app. These participants felt the app was user friendly and would relieve the pressure and stress of having to plan a week's worth of meals for their whole family. They also felt it would decrease their overspending/buying habits which in turn would reduce their food waste.

When it came to single person households, participants said they would only use certain parts of the app: lists, inventory and the recipe collection. Most would not use the planning functionality. These participants felt the app would fix their habit of forgetting produce in their fridge and letting it go unused.

Pain Points

  1. It was unclear what the inventory count on recipes and meal plans meant. They wanted to know how many ingredients were in the recipe/meal plan.
  2. Participants would’ve liked to add more than just meals to their schedule (wanted grocery shopping day and multiple prep days).
  3. It was unclear how the app would know when their items would expire if they added food items that were not already fresh.

Iterate

Modify the inventory indicator on recipe and meal plan cards

meal planning card with inventory count in lower right corner. arrow. meal planning card with inventory count in upper right corner.

Add options to schedule a prep day and grocery trip

image of app's add prep day and add shopping day feature

Change “Expiring” notification and tab meaning under “Inventory”

changing expiring tab in inventory to be labeled "use soon" with a day count of items

Final Prototype - Main Features

Discover

For those who can’t cook or plan, Planit offers full fledged meal plans and recipes. Discover also offers educational resources to reduce household food waste.

Main Features

  • Food waste articles
  • Meal Plans - day by day plan, full grocery list, preparation tasks, equipment suggestions, adjustable servings
  • Recipes - adjustable servings
  • Inventory availablity status on all meal plans and recipes

Plan

The Plan tab is split between a multi-view meal schedule and a meal plan collection. Users can schedule meals, a full meal plan, prep days, and shopping days. Users can also build out a meal plan using their own collection of recipes.

Main Features

  • Adding a single meal on 1+ days
  • Drag and dropping recipes from recipes collection into the schedule
  • Adding an entire meal plan to the schedule
  • Creating your own meal plan
  • Adding needed groceries for scheduled meals to a shopping list

Lists

The Lists tab is a collection of shopping checklists that can be private or shared between household memebers.

Main Features

  • Each item listed has “item info”: inventory status, storage information, and suggested recipes
  • Sending checked off item to the user’s inventory
  • Inventory availablity status on listed items
  • Shopping mode: Grocery store map and checklist view that will help users get through their grocery list quickly and efficiently
  • Store map
  • Item’s location and availablity status
  • Fastest shopping route list organization

Recipes

The Recipes tab houses all the recipes of the Planit account. All houshold memebers connected to the same Planit account can access all the same recipes.

Main Features

  • Adding new recipe via:
  • Manual input
  • Pasting recipe URL
  • Recipes scanning

Inventory

The Inventory tab is where users log the groceries currently in their kitchen. This allows them to keep track of their staples, groceries they need to use soon, and groceries they have ran out of. Inventory item status will be seen throughout the app on recipe ingredients, meal plan grocery lists, and items on the users grocery lists.

Main Features

  • Adding items with custom quantities
  • Setting grocery staples
  • Adding items to user’s shopping lists
  • Being notified of items users should use soon based on how long they have been in inventory
  • Being notified of items users are out of
  • Each item listed has “item info”: inventory status, storage information, and suggested recipes.

Reflection + Next Steps

If I were to do this project again, I would have done usability testing in the wireframes phase to make sure I was on the right path before going on to visual design. Moving forward this will be something I do for new features.

I designed this app as a way for people to control their food waste habits. It was important to me that I targeted the habits of food waste to make user’s lives easier, rather than harping on food waste education and its effects on society and climate change. I’m happy with the result of this project, however I do consider it an MVP. There is a lot more testing and accessibility features I would like to add. Therefore, my next steps would be:
  1. Usability testing. Testing the app with the modifications made.
  2. Iterate. Make any adjustments needed from the last usability test.
  3. Build to beta test. Collect data on usablity and the app's ability to reduce food waste in the houshold. This will require a prior assesment of the current food waste amount.
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Project Overview
Process
Understand + Anaylze
Ideate
Validate
Iterate
Final Prototype
Reflections + Next Steps
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